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HBO Max Parental Controls

Designed parental controls and kid profiles to make HBO Max the most family-friendly streaming service.

StreamingSafetyHBO Max

We set out to make HBO Max the most family friendly streaming service. Key to this was giving parents tools to manage their kids' experience and giving kids a space that was built for them. I was the primary designer of kid profiles, app experience, and parental controls features to support these efforts.

HBO Max parental controls kid profile creation on CTV

Role

Primary Designer: Responsible for end-to-end UX and architecture, coordinating research, visual designs, and workshops for kid profiles, app experience, and parental controls features.

We set out to make HBO Max the most family-friendly streaming service. Key to this was giving parents tools to manage their kids' experience and giving kids a space that was built for them. I served as the primary designer of kid profiles, the kids app experience, and parental controls features.

In a Nutshell

Most Fun

Understanding diverse parenting philosophies and personal safety decision-making approaches. Every parent has a unique perspective on what's appropriate for their children.

Biggest Challenge

Preventing personal biases from influencing design while honoring user research findings. It was essential to design for all parenting styles, not just my own.

In Retrospect

The teen user experience needed more validation sessions to better understand content relevance and the unique needs of that age group.

Parental Controls Design

The parental controls system needed to be comprehensive yet approachable, allowing parents with different philosophies and technical comfort levels to set up appropriate viewing restrictions for their children.

HBO Max parental controls setup flow on CTV showing the kid profile creation process
Kid profile creation with parental controls on CTV
Complete kids profile and parental controls flow
Kids profile setup flow